Visit County Durham connects with travel media at VisitEngland PR event
Visit County Durham showcased the county’s latest tourism stories to national travel media at a VisitEngland PR networking event in London.
The event took place at The Hoxton Southwark, bringing together destinations from across England with leading travel and lifestyle journalists, international correspondents, content creators and freelance writers.
The networking evening provided a valuable opportunity for destinations to share new tourism developments, experiences and story ideas directly with media who regularly write about travel, culture, food and lifestyle.
Visit County Durham formed part of a regional hub alongside other northern destinations, making it easy for journalists to discover stories from across the region while also networking throughout the evening.
The event was part of VisitEngland’s ongoing work to connect destinations with influential media and generate coverage that inspires domestic and international visitors to explore England’s diverse tourism offer.
During the evening, the Visit County Durham team highlighted the county’s world-class heritage, landscapes and cultural experiences, alongside new developments, upcoming events and story opportunities for journalists planning future features.
By building relationships with travel editors, writers and content creators, the team aim yo generate further media coverage showcasing the county as a must-visit destination for short breaks and longer stays.